We’re excited to welcome Dirk Leslie to the Hestan team as Director of Dealer Sales. With an impressive career spanning over 40 years, Leslie brings a wealth of expertise in distribution logistics, warehouse management, loss prevention, and sales strategies.

Reflecting on his extensive experience, Leslie shares his excitement for joining Hestan, saying, “I’ve spent my entire career in the appliance industry focused on growing brands through the independent dealer channel  and will create a team that emphasizes education, collaboration and partnership as pillars of how we cater to our dealer clients and grow the Hestan brand”

Before joining Hestan, Leslie held the position of President/Managing Partner at Thor Marketing Group, Inc. His leadership at Thor Marketing Group showcased his ability to navigate complex market dynamics and deliver exceptional results.

Basil Larkin, Senior Vice President of Sales at Hestan Commercial Corporation, expressed his enthusiasm for the new addition, stating, “I just love the fit and experience that Dirk brings to Hestan. Together, we are building Dirk’s team to serve the California direct market.”

At Hestan, we are committed to being industry leaders and providing unparalleled customer experiences. With Dirk Leslie on board, we are confident in his ability to play a pivotal role in furthering our mission and contributing to the continued success of the Hestan brand. Stay tuned for more exciting developments as we embark on this journey together!